3-5 Days Delivery Australia Wide
Double Stitched & Overlocked
Bulk Order Discounts
100 % Australian Made
3-5 Days Delivery Australia Wide
Double Stitched & Overlocked
Bulk Order Discounts
100 % Australian Made
3-5 Days Delivery Australia Wide
Double Stitched & Overlocked
Bulk Order Discounts for ever
100 % Australian Made
We find the irony a little bit fun with our boring stubby coolers. The idea is that there are so many coolers out there that are just plain boring. We wanted to create a new trend, boring, yet interesting designs. Sometimes people want the boring Stubby Holder, we get requests to change a full colour design and make it white on black. Sometimes, please actually ask if we can screen print them. We do understand this, the screen printing process is what most stubby holders were made of in the 80s and 90s. Screen printing was the easiest way to get a logo or wording onto wetsuit rubber. I’m sure most of you have a favourite stubby holder in the collection and it’s most likely a screen printed 1 colour design, thats ok. At Soupcan we are trying to help ugly drinks feel sexy. So while we poke fun at boring designs and also have created a few of our own, we stay invested in trying to create the best designs we can.
Some of these design are just so boring, we find our food is more interesting than them. Part of the idea of the ‘Boring Stubby holder’ is also to put image on the stubbies that are not so common. The process of heat sublimation onto the neoprene makes for an easy medium to place any image you like, from sushi to police tape. If you want to make your own, you simply take a photo of something boring. It could be a piece of paper… hold on we have done one of those a well. But you get the idea. Have fun and enjoy that which keeps our drinks cool and ugly beer labels hidden.
We offer a free custom design service. No matter the event, let us know hat you want and we can come up with a design for you.
With the love of our lives, the common stubby cooler, holder or Koozie, we are endevouring to find out more about where this humble item came from. This is part 1 of the adventure as we delve into the murky depths of an ice cold beer. 🙂
Known as the Beer Koozie in the USA, the stubby holder has origins from a company who trademarked the name Koozie in 1979 in Texas. Originally designed as a drink cooler out of styrofoam, over the year stubby holders or koozies have developed into using other materials. The most common material currently is Neoprene, commonly know as wet suit rubber. This rubber, is a synthetic material and as such is able to have ink impregnated into it using a process called heat sublimation. Using specially designed inks, to deal with the temperature change, the result is the ability to print full colour images onto what was original white wet suit rubber.
The idea behind the stubby cooler, is to keep the drink insulated. The first developer saw a niche for a product to be used in warmer climates and as such the koozie is now common in many western countries with warm climates. Because of the simplicity of the design, cylinder with a base, the stubby holder has become a bit of a cult item of most Australian Men. They are found in their favourite drinking locations, be it their local bar or shed out the back, but the real growth has come with companies realising the advertising potential of the space.
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