Blog

Choosing the Right Size for Custom Stubby Holders: A Comprehensive Guide

When planning an event and considering custom stubby holders, do you need a slim can stubby holder? One of the key factors to address is the size of the drinks you’ll be serving. This seemingly simple detail can significantly impact both the functionality and aesthetic appeal of your stubby holders. With the rise of microbreweries and the growing popularity of pre-mixed drinks, it’s more important than ever to ensure that your stubby holders fit your chosen beverages perfectly.

Understanding Drink Sizes

1. Standard Cans: For most events, the standard size for stubby holders is designed to fit regular cans, which typically hold 375ml of beverage. If your event is featuring a range of craft beers or soft drinks in these standard cans, opting for traditional-sized stubby holders is the way to go. These holders are designed to snugly fit around standard-sized cans, providing excellent insulation and a secure grip, which helps in keeping drinks cold and preventing spills.
2. Microbrewery and Craft Beers: Microbreweries often offer unique can sizes, which might not always align with the standard dimensions. Some craft beers come in slightly larger or smaller cans. If your event features a variety of craft beers, it’s essential to confirm the sizes of these cans before placing your order. Custom stubby holders can be tailored to fit these non-standard sizes, ensuring that each drink is comfortably encased and maintains its chill.
3. Pre-Mixed Drinks and Bottles: Pre-mixed drinks, often found in bottles or cans, can come in various sizes. If your event includes such beverages, it’s important to select stubby holders that accommodate these different dimensions. While many stubby holders are versatile, specific sizes may be needed to ensure a proper fit. For example, if you’re serving larger bottles, you might need oversized holders designed for bottles rather than cans.

The Importance of Fit

1. Functionality: The primary purpose of a stubby holder is to insulate and protect your drink. If the holder doesn’t fit properly, it won’t be as effective at keeping your beverage cold. A snug fit ensures that the holder performs its job efficiently, providing maximum insulation and reducing condensation that can cause messes. Is a Slim can stubby holder required for your boutique drink?
2. Aesthetics: Custom stubby holders are also a great opportunity to showcase your event’s theme or branding. If the holders are too large or too small for the drinks, it can affect the visual appeal. A well-fitted stubby holder will display your design or message more effectively, contributing to a polished and professional look.
3. Guest Experience: A well-designed and properly fitting stubby holder enhances the overall guest experience. It provides practical benefits and adds a touch of personalisation to your event. Guests will appreciate the thoughtfulness and attention to detail, which can make a lasting impression.

Steps to Ensure a Perfect Fit

1. Measure the Drinks: Before ordering, measure the dimensions of the cans or bottles you plan to serve. This includes both the height and circumference. Accurate measurements will guide you in selecting or customising the right stubby holders.
2. Consult with Suppliers: Many custom stubby holder suppliers offer guidance and assistance in choosing the right size. They can help you navigate options and ensure that your holders will fit your chosen beverages perfectly.
3. Request Samples: If possible, request samples of a slim can stubby holder, or a variety of different sizes to test the fit with your beverages. This can help you make an informed decision and ensure that the final product meets your expectations.

Conclusion

Choosing the correct size for your custom stubby holders is a crucial step in event planning. With the diversity of drink options available today, ensuring that your stubby holders fit perfectly will enhance both functionality and visual appeal. By considering the sizes of the beverages you plan to serve, consulting with suppliers, and possibly requesting samples, you can ensure that your stubby holders provide the best possible experience for your guests. This attention to detail not only reflects well on your event but also contributes to its overall success.

Old man stubby holder: In the heart of West End, amidst the rhythmic hum of evening revelry and the clinking of glasses, there sits an unsung hero of the social scene—a relic of camaraderie and good cheer: the old foam stubby holder. This humble vessel, once a vibrant green adorned with the bold, cheeky logo of a local brewery, now bears the faded scars of countless toasts and boisterous nights.

Its foam exterior, though worn and slightly squished, still cradles bottles with the tender care of an old friend. Each crease and stain tells a story of laughter shared over cold brews and stories spun like spider silk. The stubby holder has seen the West End evolve, from its gritty charm of yesteryears to the eclectic, modern buzz it’s embraced today. Yet, it remains a nostalgic anchor in the ever-shifting sea of nightlife.

When it’s not in use, it lounges on a cluttered bar shelf, a quiet observer of the parade of patrons and a keeper of secrets whispered into the night. It might be eclipsed by newer, shinier gadgets, but its presence is a comforting reminder of simpler times—a token of lasting friendships and the magic of a well-loved corner of the city.

The old foam custom stubby holder may be modest, but it’s a symbol of enduring tradition in West End, a testament to the way small things hold the weight of great memories. And as long as there’s a chill in the bottle and a story to be told, it will always have a place, cradling the spirit of the West End in its weathered embrace.

With the love of our lives, the common stubby cooler, holder or Koozie, we are endevouring to find out more about where this humble item came from, what is the History of the Stubby Holder? This is part 1 of the adventure as we delve into the murky depths of an ice cold beer. 🙂

Known as the Beer Koozie in the USA, the stubby holder has origins from a company who trademarked the name Koozie in 1979 in Texas. Originally designed as a drink cooler out of styrofoam, over the year stubby holders or koozies have developed into using other materials. The most common material currently is Neoprene, commonly know as wet suit rubber. This rubber, is a synthetic material and as such is able to have ink impregnated into it using a process called heat sublimation. Using specially designed inks, to deal with the temperature change, the result is the ability to print full colour images onto what was original white wet suit rubber.

The idea behind the stubby cooler, is to keep the drink insulated. The first developer saw a niche for a product to be used in warmer climates and as such the koozie is now common in many western countries with warm climates. Because of the simplicity of the design, cylinder with a base, the stubby holder has become a bit of a cult item of most Australian Men. They are found in their favourite drinking locations, be it their local bar or shed out the back, but the real growth has come with companies realising the advertising potential of the space.

Win Band Stubby Holders top help promote your band. Simply Like our page Facebook page, and then share this post to be in the chance to win.

This is the racist stubby cooler (please note we were not the company that printed it) but shows that even some of those in the police force can be doing the wrong thing. It was targeted at the Sudanese community, where the image of a mudfish is a racial slur for the Sudanese.

We don’t print Racist Stubby Holders, that is part of our policy as no one should be subject to this. The Sunshine Police might be in a bit of trouble over this.

With all the winter sports clubs well into the season we have had some cracker cooler designs come through. Seeing all the cartoon characters and mascots made us notice how well a good full colour cartoon prints with the sublimation printing. Above is a sample of the State of Origin stubbies we did and also an Aussie soccer stubby. These are just a couple of the quality cartoons we have seen pass through our doors for sporting clubs Australia wide. So if your thinking of promoting your club and don’t have a logo drawn up. Soupcan have an illustrator who, for a reasonable cost, can do a cartoon icon for whatever your club mascot is.

This custom cartoon service is also great for weddings. We have had people request the Bride and Groom hanging out of their car with fishing rods and the bouquet blowing in the breeze. Another that comes to mind is a Bride lassoing a Groom from a helicopter with the background drawn to resemble their home mountain range. So no matter how crazy your idea, we have covered something crazier. The custom cartoon also comes with a proof sketch and you get to keep the hi resolution file to use for anything else you want. The file will be printable at A4 to A3 size and we have seen them used as the guest messages

Along with some of these left of field wedding ideas, we have also done Simpsons theme characters for friends in the favourite sporting tops, caricatures of family events, realistic drawings of a couple and line art outlines of a couple and their 2 dogs. Our preferred illustrator has yet to be given an idea that they can’t draw.

If you are interested in seeing a drawing, contact us now. For a small investment you might help create a Stubby Holder that lasts the ages in all your friends cupboards.

The personalised stubby holders our customers loved

Recently, we had the pleasure of crafting a special gift for a customer’s mum celebrating her 50th birthday. Instead of opting for a traditional slideshow or generic party favours, they came to us with a unique idea: personalised printed stubby holders. Good thing this is exactly what we do!

Our team carefully curated 50 years of memories from their mum’s life, selecting iconic moments from babyhood to the vibrant 80s. Each Stubby Holder became a canvas showcasing her journey, adorned with a collage of photographs, her birth date, and a heartfelt message. The result was a truly personalised keepsake that celebrated her life in a fun and meaningful way.

The guests at the party were delighted with these customised gifts, which served as both a memento of the celebration and a token of gratitude for their presence on this special occasion. Some stubby holders have photos of her early child hood, some later in life, but with the help of the family we were able to make sure everyone in attendance was featured with the birthday girl in at least 1 phot.  We were thrilled to hear that the recipient continues to use her stubby holder proudly at every barbecue, sharing her memories with friends and family who visit.

This is not the only customer that has shared their experience with us. With the volume of orders Soupcan print, we continually get kind, sweet e-mails, often weeks after the event, to say thank you for helping them celebrate their momentous event. From surprise birthdays, to lovely close family get togethers, we have done it all and continue to print stubby holders for birthdays.

Explore our range of personalised birthday stubby holders and create your own memorable keepsakes! If you cant find something you like then you are welcome to send us a photo and wording, you don’t need an idea. Our team of designers will help make the process simple and come up with a unique design to suit your event.

Shop Birthday Stubby Holders

Buy quality stubby holders for your mates on your 18th

Your 18th birthday is a huge milestone in your life – it marks the official transition from adolescence into adulthood. Celebrate this special occasion with custom made stubby holders to give to your mates and family who have turned out to help you commemorate this special event.

The perfect thank you present to your party guests, as well as handy accessory for the night, personalised 18th stubby holders act as a last memento of your landmark birthday. Affordable and available to design online, you can choose from a variety of colours, styles, and themes, with the option of including your own photo! Make your 18th birthday Stubby Holder truly unique and buy your custom made stubby holders online from the experts at Soupcan.

At Soupcan we believe all ugly drinks deserve to feel sexy, we can customise your design to suit your party theme, from pirate to Hawaiian, country to Retro there is no limit on how sexy we can make your drinks fee.

Shop online now at Soupcan for your 18th birthday stubby holders and receive fast delivery across Australia in time for your party!

Shop Birthday Stubby Holders

Stubby holders for my guests to say thank you

country Victoria. It was a wonderful day of fine wines, delicious foods, and great fun. I wanted to give my party guests something to say thank you for making the trek out of the city to celebrate me, but didn’t want to give them anything generic or boring.
I had been told by a colleague about custom printed stubby holders and though it was a fantastic idea! Every Aussie loves a good Stubby Holder, and they’re such an affordable and appreciated gift to hand out.
Ordering the stubby holders for my 30th birthday was simple; I merely chose my favourite colour, added some text to say thanks and mark the date and occasion, and that’s it! I had the option of adding in a photo as well which was great! My party was a huge success and everyone appreciated their little thank you present.

Like a good Roller Derby?

Here are a few of our latest stubby holders, these are for South Seas Roller Derby. Featuring names like the Dolly Rogers, and Blackheart Breakers, these are definitely some of the most collectable items for you cooler collection, and also a chance to see some seriously good roller derby action.

I was thinking that some people think that price is the only deciding factor in the Stubby Holder or cooler. I have been thinking about this as for those of us in the industry who make them locally in Australia this is the main point of contention. What dawned on me is that because our quality is better, the stubbies have a longer life. So if your looking at getting 100 stubbies for your business, then think about this. From us they are $4.20 each and delivered in 2 weeks (price from May 2024). From China they are 1/3 less and take 8 weeks to arrive. That’s not the decider though. If you took the fact we double stitch the seams, overlock top and bottom and use a superior glue in the base. Whats this all mean? We can’t be sure of the exact percentage longer our stubby holders would last but, after applying the dog test, we found we still have stubbies of ours in the backyard with a base in them from 1 year ago. Compare this to a heat taped seam, the stubby would not be recognisable. So if your looking for the investment value, then our stubbies will last easily longer than twice that of any off shore stubby holder. We cant obviously prove this without funding from the CSIRO, but if your spending money on your business for promotional items, your best going with quality. This will give your logo a longer life in the house or office of the recipient.

We have been making stubby holders for a long time and more and more tradies are using them as business cards. If we suggested that a business card that lasted longer is of more value to you what would you say? This is why Soupcan make sure we apply the best processes and quality assurance checks so they you know you are getting the best hand made stubby holders possible.

Campbell

At soupcan we have always liked RTR, a community radio station over in Perth. Because we travel around we discover different sights and sounds. Needless to say we picked up a stubby and have since been sporting it in our ever growing museum. On our scale of awesomeness this does not register in the uniqueness, but the quality is there and hey, it reminds us what station to tune to when we are in Perth!

So help your ‘Ugly Drinks Feel Sexy’ and get one of these stubby coolers.

To overlock or not to overlock? With the new rubber we have been using we have been swayed in the argument for overlocking. Previously we thought it a waste of time, but with the polish that is achieved on a finished Stubby Holder with overlocking, you would be swayed too into liking the new and improved Soupcan.
Needless to say its better to see one in the flesh, but i have a few examples here of our stubbies that are lookign very nice.
We are always happy to send you out a sample so if you are looking to see the style and feel the quality of Australian Made stubby coolers, then email us or give us a call.

Fun is the best way to celebrate a wedding, so our range of wedding stubbies are aimed at just that. Monkeys are exactly that, fun, and great at weddings, unless they have too much to drink and then they can get rowdy and take over the dance floor.

We also do split colours or designs for our customers, and at the same cost as the combined sum of the stubbies, so you want 40 pink and 40 blue, that’s easy, we will make 80 stubbies for the 80 price. This way we can satisfy all the monkeys at your wedding 🙂

With a short break in Melbourne and a chance to view some of the creative sides of the city, I could not help but see the massive amount of street art. This got me thinking that we are yet to have some talented artists, use our services to make stubby holders. We saw some of the cooler sections of the backstreets of Fitzroy, and thought this could be the perfect way for an emergent artist to get their name out there. So if you are a street artist, Soupcan would love to print some stubby holders of your art and we are willing to throw a few in for free to try and support your cause. So just send us an email and let us know that your interest, we can even sell them in our online store for you.

Sports Stubbie
Like watching grass grow, we did this Stubby Holder as part of out personalised Boring Stubby Range. While it seamed like a good idea, we have found lots of sporting clubs take up the grass background and use it with their logo or emblem.
So while this might be better suited to camouflaging your drink from the family when out mowing the lawn, think of it as a pretty cool background, that’s not just black, for your sports club coolers.
Helping Ugly Drinks Feel Sexy since 2005

Black Caviar, is the toast of Australian Racing, and we thought we would show the Mare’s stubby holders. No we did not make them, but it’s an example of what you can do if you have a racing syndicate or are a horse owner. We have done plenty of stubby holders for various horse racing syndicates and owners. It a great way to celebrate a win or place and share amongst the owners. If you have a punters club and favourite horse then we can create a design for you. Have a look at our sporting stubby holders, you will get to see what possible. The dye sublimation process allows us to put photos on the stubby holders, as well as add text and if you want, personalised names on each. Soupcan also get a lot of requests for bucks day stubby holders at race meetings. We have a large amount of royalty free images so we can tailor the design to suit the buck in question and the event. We have been knows to put the head of the Groom to be, on that of a jockey, funny for some, but it helps mark the occasion. So don’t be limited by your imagination, let us know what you might want or just let our designers run free with an idea. The design might start as Black Caviar and end as a Centaur sporting the head of the Groom and holding a beer looking like he should be in an Alcohol commercial.

None the less, this is a nice example of colour and a photo on a stubby cooler, its simple and keeps the the horses silks branding. It shows whats possible and reenforces that stubby holders are a great way to mark an event.

Soupcan – Helping Ugly Drinks Feel Sexy™

A Stubby for Les Burdett
What better way to honour the man know as the best curator that cricket has seen, than to sit on the hill, under the score board and admire his lagacy, the Adelaide Oval, while drinking from a Les Burdett Stubby Holder.

So to help people remember the 40+ years of service to cricket we have produced a stubby holder.

Have a look, its a must for all collections. If we were to review this… although it is our own, it would have to be close to a 10, simple effective and worth a second look.

Darwin Stubbie Review
Here is an example of how a colour design along with sublimation printing can look great on a Stubby Holder. This Darwin stubby holder shows how you can take the attractions and make them look cool. Not that Darwin needs any help, we think they have an estimates population of stubby holders in the millions 🙂

Soupcan® Rates this 7 out of 10 Cans. Cartoons are a great way of using the process and we think its best that you find a good quality one, done by an illustrator. This is the same when talking about logos on stubby holders. Don’t use a low res version, it’s not hard to find the best possible logo and send it to us. Its makes for a much better product in the end.

To support the Movember Foundation and also raise money for Mens Health charities, Soupcan® Stubby Holders is donating $5 from every Stubby Holder sold to the Movember foundation.

Our director has got on board and is growing a bad Mo for a good cause as well.

So get a stubby for your donation and support the Movember foundation with a Movember Stubby Holder at our Online Cart.

What about using your stubby holders for a promotion. With the new QR codes its easy. Now if your not sure what a QR is, it stands for quick Response. These codes can be read by an iPhone or Android phone and will display the information in the QR code immediately. Now the real trick is how to use them.
Because you can load them with a specific URL, its easy to create a promotion where the entrant must go to this URL, forcing them to use the QR code as part of the entry process.

We have used them on stubby holders and other promotional items. Heineken have done so on their bottles, and Coopers I have seen use them as well for a promotion. Not only can they be hand for promotions but even just info. QR codes can have a phone number, SMS or just plain text loaded into them. This gives you all kinds of possibilities when using them.

So next time you want your promotional stubby holders for a sporting club or business function, then think about the added leverage a simple code on the back of your stubby, can add to your campaign.

For further promotional and branding ideas, see The Brandologist.

Thanks to our friends in Sweden we bring you these photos from across the globe. As a test to see how well our products would be received in colder countries we sent some to be used at festivals by our Swedish collective. The result is these fun photos showing some of our personalised stubby holders, and also the vintage and retro styles we come to be known for.

Stubbies are known for keeping your drink cool in hot weather. This insulation properties are fantastic due to the neoprene rubber, which is the same as wet suit material. But like wet suits, which are made to keep us warm in cold water, our coolers have the function in colder climates. So it comes as a surprise to us that more countries in colder regions have not taken up the trend of using them. Our test to send to Sweden will soon work out if it’s just a gimmick for them, or something greater.

Promotional items are very popular and the main reason is the search people have to give brand awareness and longevity. Most people opt for the simple mouse mat or pens and only occasionally think about something different. There is a multitude of items out there and as technology helps create more ways of advertising there becomes even more items.

When choosing an item maybe think how you can combine items or introduce technologies. A pen that has a highlighted on the end or maybe a Stubby Holder that talks. These are just simple ways to help your logo associated promo item cut through and get some impact. While you might have a budget of only a few dollars per unit, there is plenty out there and most promotional companies are more than willing to help you find the right fit for your demographic.

Recently we did some pens for a client. Okay so this is might be seen as contrary to what we have been saying, but with a little ingenuity we managed to give it the edge we needed. Simply by ordering the pens without lids and then finding a lid that was for a different pen, we were able to create an item that drew the attention for the user. This was one simple way of making a small change for a large impact.

This strategy is pretty common in marketing. Newspaper ads with an interesting image to draw in the viewer. Magazine ads that have something stuck into them so the reader stops on the page. These are small changes that can make a world of difference. Remember, our only limited by your creativity.

What makes a good promotional item? Is it the quality of the product or maybe the usability after the initial novelty has warn off. I think it has to be a combination if the two as well as how the delivery it executed. By this we mean, if your homing away an item at a function, don’t just put it in a bag that people can look through later, having the item themed for the event and placed at each table. Remember the promotional item is about branding for a period of time. Another thing to do is get people to use them on the day. So if the example was a glass or Stubby Holder, then supply the clients drink in either of these. What this does is help the prospective client see the use for the item, and it also means that they have the logo and branding in their face from the very start of the function.

Not all items are meant for this purpose to be used at a function. Some promotional items are better suited for a meeting or awareness campaign. In this case then you need to have impact when its delivered. In this situation I would make sure that the item have been taken direct to the client yourself or by someone responsible. It is no good handing the item to a postal service and how the client sees the item amongst all their mail. Make a time to meet them and go had it to them. What you also want to do is make sure you don’t make a big fuss over it. Do not take it out and had the item to them and smile as if you have just shown your report card to your parent. The key is to start light conversation and then hand the item to them as a bit of a mid conversation break. This will help them not feel its a direct pitch, but also make sure they see the item and you can explain any theme associated with it.

So good luck, get thinking, it is all about the delivery.

Why not? Stubby Holders have come to a new age of uses. Because of the full colour print a Stubby Holder can be used for just about any occasion.

From wedding stubbies to promotional items, stubby holders are a fantastic medium for putting a photo on a cooler, or a logo and with sublimation printing in its prime the costs of producing a full colour printed promotional item can be quite cheap. Being in the promotional industry we have purchased many items for clients to sell their brand. As inflation pushes prices up, you can’t get a good quality printed items for less than $7-$10. This is where the stubby holder fits in. With heat transfere technology making a 1 off print as easy as 1000, we have found more and more people are using a personalised approach, and can do it on small numbers of units, and keep the cost down.

Did you know that you can have separate names on each stubby holder? This is a latest craze for sporting clubs, punters clubs and also weddings. Personalised Stubby holders are awesome. We recently had a bunch of tipping clubs want their own names and favourite teams on their stubby holders, BLAM, we did it. Soupcan® then had a client wanting 10 different photos from their collection… easy done!
So when it comes to promotional items, because of the simplicity and ease, we have a product that can be made personal and communicate a marketing idea or just a joke amongst friends.

One of the best collections of coolers we have seen, but we are sure there are more waiting to be discovered.

This has to be one of the best collections we have seen. The owner has assured me it has taken 15 years to complete… or at least get this far. 550 stubby holders and counting which is a great start. So naturally we have sent them a couple of our own to help keep it growing. I then mentioned this to my wife who was horrified at the ides, so I think it’s time to build a new shed. At Soupcan we do have a collection of our own, but the challenge is how do you display them. I have long thought a museum would be the best idea, a giant Stubby Holder on a highway in the outback. Some great stopover location for travellers to pay homage to this Australian icon. This icon could then sit alongside the Big Banana, Big Lobster, Big Pineapple and cement one of Australia’s most loved BBQ staples.

Soupcan will continue to grow our collection, we have all sorts from an old rubber camel head stubby holders, to the foam insulated coolers with a hard exterior and bottle opener in the base. We have collected them from every tourist destination and caravan park we have been to, and every live gig. Our collection has taken some time to get close to that of this collector, despite the amount of stubby holders we make.

It is funny to think that for such a simple object people have gone to these lengths to make a collection of them and very impressive one at that. I used to have a stamp collection and then also a keyring collection but stubbies, great work. Now the owner just needs to throw a party for 550 people, so they can use them all at once.

We find the irony a little bit fun with our boring stubby coolers. The idea is that there are so many coolers out there that are just plain boring. We wanted to create a new trend, boring, yet interesting designs. Sometimes people want the boring Stubby Holder, we get requests to change a full colour design and make it white on black. Sometimes, please actually ask if we can screen print them. We do understand this, the screen printing process is what most stubby holders were made of in the 80s and 90s. Screen printing was the easiest way to get a logo or wording onto wetsuit rubber. I’m sure most of you have a favourite stubby holder in the collection and it’s most likely a screen printed 1 colour design, thats ok. At Soupcan we are trying to help ugly drinks feel sexy. So while we poke fun at boring designs and also have created a few of our own, we stay invested in trying to create the best designs we can.

Some of these design are just so boring, we find our food is more interesting than them. Part of the idea of the ‘Boring Stubby holder’ is also to put image on the stubbies that are not so common. The process of heat sublimation onto the neoprene makes for an easy medium to place any image you like, from sushi to police tape. If you want to make your own, you simply take a photo of something boring. It could be a piece of paper… hold on we have done one of those a well. But you get the idea. Have fun and enjoy that which keeps our drinks cool and ugly beer labels hidden.

We offer a free custom design service. No matter the event, let us know hat you want and we can come up with a design for you.

This is what its all about to us, Helping Ugly Drinks Feel Sexy™

We love stubby holders, and we’re not afraid to admit it. The obsession came when the founder, designed stubby holders for his wedding as bomboniere gifts. From there, friends and relatives all asked for him to arrange some for their weddings and soon the business took on a life of its own.

At Soupcan® we love to see the best and worst of stubby holders, from the dodgy outback pub ones, to the more modern funny and well designed versions. This blog is dedicated to the people who share our love and want to stay up to date with the latest happenings in Stubby Land.